BACK TO THE DRAWING BOARD – A PLAN B IS NEEDED!

A plan B is an alternative strategy, which may be needed if plan A (the original strategy) doesn’t work.

 Examples of use:

 “While investor patience has practically evaporated, and as one of the last surviving female FTSE 100 CEO's prepares to depart, the real question is: does Kingfisher have a plan B?”

 “One suspects they will go through with the merger whatever cost is inflicted on them by the CMA as they appear to have no plan B.”

 “The Brexit crisis has prompted the CBI and the TUC to issue a joint statement, urging the government to find a Plan B.”


 A related idiom, “back to the drawing board,” indicates that the original idea or plan was unsuccessful and that a new one must be created.

 e.g. “North Bristol politicians from both Labour and the Conservative Party have called on the council to go back to the drawing board and look again at plans for the A4018.”

“That, along with the speaker’s ruling, may force the prime minister to go back to the drawing board.”

“The Dutchman signed a new deal with Ajax this week and Arsenal are now back to the drawing board in their search for a technical director.”


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